Zapier

Connect AB Tasty to Zapier to automate workflows. This guide covers setup, triggers, and creating your first Zap.

Overview

The AB Tasty Zapier integration automates workflows based on AB Tasty events. Connect AB Tasty to Zapier to trigger actions in thousands of tools without writing code.

Common use cases:

• Keep project management tools synced with campaign status
• Notify teams when data quality issues occur
• Share learnings automatically across tools

Prerequisites

• An AB Tasty account with access to the Integrations Hub
• A Zapier account
• Permissions to authorize apps in both platforms

Install and connect

Option 1: Start from AB Tasty

1. Open AB Tasty and navigate to Integrations Hub
2. Find and select Zapier
3. On the Zapier website, click Install or Use this app
4. Log in and authorize AB Tasty via OAuth
5. Start creating Zaps using AB Tasty triggers

Option 2: Start from Zapier

1. Open Zapier and go to the App Directory
2. Search for AB Tasty
3. Select AB Tasty and click Use this app
4. Log in and authorize AB Tasty via OAuth
5. Create a Zap using an AB Tasty trigger

Available triggers

Create Zaps based on these AB Tasty events:

Campaign lifecycle

• Campaign Created
• Campaign Status Change

Data quality and testing

• SRM Triggered
• Sequential Testing Triggered

Insights

• Learning Created
• Learning Updated

Create your first Zap

1. In Zapier, click Create
2. Choose AB Tasty as the trigger app
3. Select a trigger event
4. Connect your AB Tasty account
5. Test the trigger to load sample data
6. Add one or more action steps
7. Map AB Tasty fields to the target tool
8. Test the Zap
9. Turn the Zap on

Next steps

Once AB Tasty is connected to Zapier, you can extend your workflows to your favorite tools.

Popular guides:

• Update a Jira issue when campaign status changes
• Update an Asana task when campaign status changes
• Update a Monday.com item when campaign status changes