# Strategies In Recommendations & Merchandising, a **strategy** is the combination of one or more rules, applied at a specific location, with a given purpose. There are three main types of strategies: 1. **Search**: control how products are ordered in search results, applying business logic beyond simple keyword matching. 2. **Merchandising**: manage the order of products within a category or collection, ensuring business priorities (e.g., promoting seasonal items, burying low-margin products) are respected. 3. **Recommendations**: generate dynamic lists of products based on user behavior, context, or product relationships (e.g., similar products, associated products). Each strategy starts with a rule, and can then be enriched with sorting, filtered by properties, or styled through templates, to create a complete user-facing experience. Learn more about the following Recommendations & Merchandising concepts: * [Placements](/recommendations-and-merchandising/concepts/strategies/placement-where-strategies-are-displayed.md) * [Rules](/recommendations-and-merchandising/concepts/strategies/rules.md) * [Ranking blocks](/recommendations-and-merchandising/concepts/strategies/rules/presets-default-algorithms/algorithms-usage.md) --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://docs.abtasty.com/recommendations-and-merchandising/concepts/strategies.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.