# Matomo integration

To integrate your Matomo analytics with the AB Tasty Recommendations & Merchandising platform, follow these steps:

## Step 1: Create a New User in Matomo <a href="#h_01jdpcfjq8sh66frnyx83h8j35" id="h_01jdpcfjq8sh66frnyx83h8j35"></a>

1. Log in to your Matomo instance.
2. Follow the instructions detailed in the official Matomo guide:[ How to find token\_auth](https://matomo.org/faq/general/faq_114/)
3. Create a new user account with the necessary permissions for API access.

Retrieve the token\_auth value associated with this user.![](/files/59HZQ7pHTdjpAcIU55dA)

## Step 2: Prepare Your Integration Details <a href="#h_01jdpcfw1cwthj27a3ax5bx3d1" id="h_01jdpcfw1cwthj27a3ax5bx3d1"></a>

1. Copy the following information from your Matomo instance:

* token\_auth: The unique authentication token for the user you just created.
* matomo\_endpoint: The URL endpoint for your Matomo API (e.g., <https://your-matomo-instance/matomo.php>).

In the AB Tasty platform interface, paste the token\_auth and matomo\_endpoint into the corresponding fields.

## Step 3: Connect Matomo <a href="#h_01jdpcg46zp55fprfe0tk3pa73" id="h_01jdpcg46zp55fprfe0tk3pa73"></a>

1. Click on the ‘Connect Matomo’ button in the platform interface to finalise the integration.

## Verifying Your Integration <a href="#h_01jdpcggzatw5eqybh4tmc254d" id="h_01jdpcggzatw5eqybh4tmc254d"></a>

Once the integration is complete, check the ‘Report’ tab in the platform to ensure that Matomo analytics data is being imported correctly.

**If data does not appear:**

* Verify that the token\_auth and matomo\_endpoint values were entered correctly.
* Ensure that the Matomo user account has the correct permissions.
* Check the accessibility of your Matomo API endpoint.
* If issues persist, contact your Customer Success Manager (CSM) for assistance.


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