# Use Cases

A use case typically combines **rules** that defines which products to display. R\&M allow you to cover a wide range of business use cases to create your strategies, such as:

* **Best sellers**
* **New arrivals** to showcase recently added products.
* **Trending products** based on recent sales.
* **Similar items** to suggest alternatives on PDP.
* **Bought together** to propose complementary items in the cart.
* **Cross-sell and upsell** to maximize basket value.
* **Low-stock nudges** to create urgency.
* **Price-drop highlights** to attract price-sensitive users.


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