Creating a recommendation
Creating web recommendations
Set up personalized product recommendations on your website using AB Tasty's recommendation engine. This tutorial guides you through the recommendation builder to create and configure recommendation strategies.
Prerequisites
Before creating recommendations, ensure you have:
An active AB Tasty account with Recommendations & Merchandising enabled
Your website's product catalog connected to AB Tasty
Admin or editor permissions in your AB Tasty workspace
Access the recommendations section
Navigate to the recommendations area to view and manage your strategies.
Log in to your AB Tasty dashboard
Click Recommendations in the left sidebar navigation
View your existing recommendations in the main table

The recommendations table shows all your active and inactive recommendation strategies. If your account has an analytics integration, you can see performance metrics including user rate, site revenue generation, and revenue per impression.
Create a new recommendation
Start building your recommendation by opening the recommendation builder.
Click CREATE RECOMMENDATION in the top right corner
The recommendation builder opens as a new page

The recommendation builder provides a drag-and-drop interface with ranking blocks and custom rules on the left and configuration options on the right.
Name your recommendation strategy
Give your recommendation strategy a descriptive name for easy identification.
Click Name your recommendation strategy at the top of the builder
Enter a clear, descriptive name for your recommendation strategy
The name should indicate the recommendation type and target use case
Configure the sorting algorithm
Select and configure how products will be sorted in your recommendations.
From the RANKING BLOCKS section on the left, drag Items sorted by ... to the main configuration area
In the sorting configuration:
Select the property to sort by (e.g., "revenues_last_30_days")
Choose sorting order: Descending or Ascending
Set the Number of items to display (default is 12)
Click Add minimum if you want to set a minimum number of items to display
The sorted items ranking block ranks products based on the selected property, ensuring the most relevant items appear first.
Add custom rules
Enhance your recommendation strategies with additional logic using the custom rules section.
From the CUSTOM RULES section, you can add:
Filter: Exclude specific products or categories
Sort: Additional sorting rules
Limit: Cap the number of results
Minimum: Set minimum thresholds
Condition (if): Conditional filtering
Exclude: Remove specific items
Shuffle: Randomize product order
Pins: Pin specific products to positions
Drag any custom rule to the "Drag and drop a custom rule" area
Configure the custom rule parameters as needed
Set up follow-up ranking block
Add secondary recommendation logic using the "FOLLOWED BY" section.
Drag another ranking block from the RANKING BLOCKS list to the "Drag and drop an ranking block" area in the "FOLLOWED BY" section
This creates a fallback or complementary recommendation strategy
Add custom rules to the follow-up ranking block if needed
Preview and test your recommendation strategy
Review your recommendation configuration before saving.
Click PREVIEW to see how your recommendations will appear
Review the generated product recommendations in the preview
Test different scenarios if your recommendation uses dynamic parameters

To see API call structure including CURL and Python examples :
Click CODE SNIPPET

Deploy a recommendation
Last updated
Was this helpful?


