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Product discovery quick start guide: introduction

Welcome to the AB Tasty Recommendations & Merchandising and Search Quick Start Guide! This guide will help you quickly set up and launch your first product recommendations and merchandising and/or your first search strategies. AB Tasty empowers you to deliver personalized, AI-driven product experiences across your digital channels, driving engagement and revenue.

Who is this guide for? Marketers, merchandisers, and technical teams who want to get started with AB Tasty’s Recommendations & Merchandising platform.

In this Quick Start Guide, we’ll follow Kim a E-merchandising specialist at FairChic, an online fashion retailer.

This quick start guide will help you through the main steps of your onboarding:

1

Project kick-off and preparation

2

Strategies specifications

3

Setup

4

Monitor and optimize

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