> For the complete documentation index, see [llms.txt](https://docs.abtasty.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.abtasty.com/web-experimentation-and-personalization/campaign-creation-and-dashboard/how-to-create-a-campaign/experimentations/ideas-copilot.md).

# Evi Ideas

In need of inspiration or looking to accelerate your ideation process? The Ideas generator Evi Ideas is a feature designed to help you generate experiment ideas using AI.

If you are in need of inspiration or looking to accelerate your ideation process Evi Ideas is here to help. Evi Ideas is a feature designed to help you generate experiment ideas using AI.

This feature is in the early adoption phase. To benefit from it, please get in touch with your CSM.

Using generative AI CRO Experimentation Expert Agent, continuously improved to provide best practices, UX guidance, and cognitive bias considerations, Ideas Generator, provide relevant and actionable test ideas from an image or Gif.

Here’s how it works:

{% stepper %}
{% step %}
In your campaign dashboard, click on **Create**.
{% endstep %}

{% step %}
On the campaign type selection board, select the **Need new experimentation ideas?** tile.

<figure><img src="https://2350286830-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F6Yw9IRJ6KbbucQPwZUCZ%2Fuploads%2FNxRvO1ajDadQKXHXtsFf%2FScreenshot%202025-11-19%20at%2015.51.54.png?alt=media&amp;token=6aba1517-a6ac-4dce-bcc5-ad25461d8470" alt=""><figcaption></figcaption></figure>
{% endstep %}

{% step %}
Upload a screenshot or a GIF of the page you’d like to optimize.
{% endstep %}

{% step %}
Provide a bit of context to help Evi Ideas tailor its suggestions to your needs.

e.g.: I would like only ideas that enable me to reduce my bounce rate
{% endstep %}

{% step %}
Once ideas are generated, click on **Create a campaign from this idea.**&#x20;

The tool will auto-fill the first step of the campaign creation flow with the experiment name and hypothesis.
{% endstep %}
{% endstepper %}


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation by asking a question.

Perform an HTTP GET request on the following URL with the `ask` and `goal` query parameters:

```
GET https://docs.abtasty.com/web-experimentation-and-personalization/campaign-creation-and-dashboard/how-to-create-a-campaign/experimentations/ideas-copilot.md?ask=<question>&goal=<user_goal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is what the user is ultimately trying to achieve, the reason they need the answer. Sharing it helps GitBook give you a better, more relevant answer. A goal is most helpful when it describes the outcome the user wants rather than restating the question. For example, with `ask=how do I create an API token`, a goal like `automate deployments from our CI pipeline` lets GitBook tailor the answer to that use case.

The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.