EmotionsAI in a nutshell

EmotionsAI is the only product that segments visitors by emotional need. EmotionsAI turns emotions into data-driven sales with actionable insights and targeted audiences. This unique knowledge about visitors enables teams to identify frictions in customer journey, to tailor more engaging experiences, to better understand A/B tests results and to create highly efficient personalization effortlessly.

Benefits are numerous:

• More successful and impacting A/B tests thanks to deeper audience insights

• Quicker iterations on A/B tests by identifying dissatisfaction with tested variations

• More value coming from A/B tests by detecting personalization opportunities

Cherry on the cake: EmotionsAI module can be activated in a few clicks in AB Tasty Web Experimentation & Personalization without any technical, legal or contractual change. It can be done in a few clicks on the dedicated EmotionsAI activation page. All features are described there, being free, coming soon or paid ones. In case you need it, please follow our guide How to activate EmotionsAI features.

If you want to know more about the great features, please take a look at the following articles:

• Leverage EmotionsAI to get more value from AB tests

• Leverage EmotionsAI to get high potential AB tests ideas

• How to setup a personalization based on EmotionsAI segments

• How it works