EmotionsAI Reporting filter templates

EmotionsAI filter templates allow you to filter the campaign reports based on 10 emotions segments.

Those segments will help you decide on which type of element / widgets you can add to increase your conversion rates.

Apply filters templates

To apply the filters, click on any of the templates available:

How to identify winners and losers?

When you apply a template, the opportunity view with segment highlights is selected by default so that you can access the opportunities data infographics. It highlights segmented results that have a high level of statistical significance, allowing you to quickly identify winners and losers at a glance.

Significance is reached at segment level when all 3 criterias are matching : - Conversion's Chance to win = 95% for winners (and Conversion's Chance to win =<5% for="for" losers)="losers)"> - Number of Unique Visitors = 5000 - Number of Conversions = 300</5%>

Detailed View

You can switch to Detailed View to gain deeper insights into your campaigns. These insights include Audience Size and Transaction Gain (when the goal is transactional). They can help you optimize your campaigns, even when there are no winning or losing variations.

You can display a description of each column by clicking on the info icon in the column headers.

Clear filter templates

You can clear the applied templates by hovering on the template and clicking on the Clear button.

To learn more about EmotionsAI segments criteria, read the following article: EmotionsAI Segments criterion.